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الصفحة الرئيسية اخبارات و مستجدات

جوجل تطلق أداة لجمع إحصائيات عن سلوك مستخدمي الأنترنيت بالمغرب

26 أغسطس 2011

jarida tarbawiya

خط المقالة

أطلقت شركة محرك البحث العالمي، جوجل، أداة تفاعلية توفر إحصائيات عن سلوك مستخدمي الأنترنيت بدول شمال افريقيا و الشرق الأوسط ومن بينها المغرب.

"إنسياتس مينا"، موقع إلكتروني جديد و مجاني يتيح لزواره الاطلاع على معلومات و احصائيات متعددة تشمل عادات المستهلكين للشبكة العنكبوتية العالمية بالمغرب و مصر و السعودية و الأردن و الإمارات العربية المتحدة، منها استخدام مواقع التواصل الاجتماعي و التجارة الالكترونية و الهواتف المحمولة الذكية و قياس نسبة استخدام الأنترنيت و الاطلاع على الوسائط المعلوماتية.

وستساعد هذه الأداة و التي سيتم تحيينها باحصائيات متجددة بصفة دورية، الشركات المتخصصة و غيرها من دراسة سوق الأنترنيت بالبلدان المذكورة و اتخاذ قرارات صائبة في مجال قطاع المال و الأعمال.

ورصد عملاق التقنية جوجل، أن عدد مستخدمي الأنترنيت ببلدان شمال افريقيا و الشرق الأوسط يتزايد سنويا بنسبة 20%، غير أن نسبة الشركات المتوسطة و الصغيرة و التي تتوفر على مواقع الكترونية لا يزيد عن 12% فقط.

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